The impact of COVID-19 on the performing arts – This isn’t going to be easy
The past six months have been extremely challenging for Roy’s Hall. In response the dangers of the pandemic, we preemptively closed our doors to the public on Friday, March 13, 2020. Soon afterward, the state’s Governor issued an executive order shutting down all NJ theatres, effectively severing our financial lifeline by eliminating our entire live audience.
We had been looking forward to increased growth in 2020 and an expansion of our show schedule but it wasn’t to be. Roy’s was forced to cancel its entire Spring/Summer and Fall concert schedules. Now Roy’s Hall is struggling to meet our basic fixed overhead expenses and pay for essential building repairs. Our tickets sales are non-existent due to Covid-19 , sponsorships have dried up and fundraising has fallen to dangerously low levels. WE NEED YOUR HELP!
About Roy’s Hall
Roy’s Hall is one of the oldest and only small-town neighborhood theatres left in the state of New Jersey. The building first opened as a theatre on April 2, 1913 and began screening silent movies twice a week. Roy’s Hall was forced to close its doors on November 2, 1961 and, over the ensuing years, was repurposed as an antique warehouse, an indoor soccer field and several other ventures. The historic theatre was recommissioned as Roy’s Hall on March 17, 2015 by Blairstown Live-Arts, Inc. , a NJ 501(c)(3) non-profit organization.
Roy’s Hall has established a reputation for presenting the finest in local, regional and nationally touring musical talent and curated art-house cinema. The theatre is widely respected as a premier listening room and is renown for its intimate art-house vibe, excellent acoustics and hi-fidelity audio quality.
How you can help Roy’s Hall and independent arts in NW NJ
Even before the COVID-19 pandemic hit, the historic building required constant attention to keep it fit for operation as a public venue for the arts. An extensive remodeling of the lobby, a new concession area, emergency roof repairs and numerous other improvements were all financed through personal funds from our board of directors. That well has run dry and we must now turn to you, our patrons, for the financial support needed to literally keep the roof over our heads, the lights turned on, pay insurance premiums and keep the tax-collector satisfied.
Also under development are innovative technological improvements to convert our live in-person performances into virtual webcasts that can be safely enjoyed from home on the Internet. These “live-stream” events will employ primarily local and regional artists, most of whom are struggling through the CV-19 pandemic without a living wage.
With this initial Go-Fund-Me effort, Roy’s Hall is seeking to raise $30,000 for critical repairs to our roof and front steps, fixed overhead costs and expenses related to our new live-stream project. The taxes are also due and Winter is coming so it’s crucial that we reach our goal.
With so much at stake we really need you to chip in what you can so we can turn things around while we await the return of our beloved in-person audiences. Can you help Roy’s Hall reach our goal with a tax deductible donation today?
And don’t forget, if you can, reach out to a friend who works in the arts to make sure they’re ok, be grateful if you are able to return to work. And again, PLEASE wear your mask (over your mouth AND your nose)… and wash your hands!!!